As a (Sr.) Marketing Analyst at HOLY, you will leverage data analytics to uncover valuable insights that drive our company's growth and optimize our marketing strategies. You will focus on retention and customer lifetime value (CLV) optimization, delivering key analytics across various marketing channels to uncover new growth opportunities. With a deep focus on customer and product journey analytics, you will help refine HOLY’s marketing strategies and enhance the customer experience. Additionally, you will be the go-to person to support marketing departments to optimize their marketing strategies through various testing approaches and insight generation.

Responsibilities:

• Lead data-driven retention strategies and customer lifetime value analysis to identify growth opportunities and enhance customer success.
• Generate actionable insights with product and customer journey data to optimize HOLY’s omni-channel marketing performance and overall customer experience.
• Deliver customer insights and lead data enrichment initiatives to boost the effectiveness of marketing channels.
• Oversee BI and analytics processes, including order volume forecasting, A/B testing, lift testing, and channel budget analysis.
• Develop and maintain KPI dashboards to provide performance tracking and actionable insights for stakeholders.
• Lead the development and optimization of marketing technology infrastructure, (such as UTM tracking) including documentation and training materials for the whole organsation.

• Analytics & MarTech expertise: You possess advanced SQL skills, are proficient in dashboarding and experienced in data analysis tools Python/R. Experience with platforms like BigQuery, DBT, Keboola and Klar is highly valued.
• Customer and business model understanding: Proven interest in and understanding of how to optimize our products, customers, and business model.
• Effective communication: You are great at communicating complex insights in down-to-earth language.
• Bias for action: You do not shy away to get your hands dirty and are able to find the right balance between precision and speed while avoiding unnecessary complexity.
• Conceptualization skills: You are skilled at using data to solve complex business problems, and can turn abstract insights into practical, actionable strategies.
• Fast learner: You thrive in fast-paced start-up environments and have a proactive approach to acquiring new skills and knowledge to stay ahead in a constantly evolving field.
• Detail-oriented: You maintain high standards for analyses, ensuring reliability in the delivery of insights.
• You are fluent in English, German is a big plus

In today's job market, A-players have many options to choose from. As part of our offer, we prioritise providing a productive working environment and opportunities for growth. In addition to competitive compensation, including company shares, you can expect:

• A successful and growing company: Join a company that has been growing profitable and quickly for the last 18 months and have raised a series A, while many other e-commerce companies are struggling.
• Huge impact and career growth: Enjoy huge impact and hence explosive career growth while shaping HOLY’s internationalisation in a top market.
• Awesome team: Join an awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic. Get to know us and see for yourself!
• Top product: Marketing is important, but a good product is essential. Our differentiated soft drinks have won over customers. Check out our Trustpilot reviews or contact us for free samples.
• Future of e-commerce: Be part of the future of e-commerce and help set new standards in many areas. Work with the best minds in the industry.
• Startup culture: Join a startup culture that values flat hierarchies, fast pace, and personal development. With us, you can make a real impact.
• Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer, such as a central office in Berlin Prenzlauerberg, flexible working hours, and much more.

Find out more about HOLY and our team on our careers page.

As we are experiencing rapid growth and have ambitious plans, the optimal start date for the position is today. Nonetheless, we are prepared to patiently await the arrival of the ideal candidate, recognizing that quality ultimately yields the best results.

1. Getting to know you: You will have a 30-minute screening interview with Luca, our Talent Partner discussing HOLY and the position and see if our expectations match.
2. Hiring Manager Interview wit Martijn: Diving deeper into some more technical topics and your experience.
3. Case study: As soon as you have successfully completed the first interviews, you will receive a case study.
4. In-person discussion: In this on-site meeting, Martijn and the team will discuss your case study with you and answer questions.
5. Interview with Philipp: As a strong cultural fit is important to us, you will have a final meeting with Philipp, one of our HOLY Founders. This gives both you and us the opportunity for a final check.
6. Job offer and decision: If everything goes well, you will receive an offer and we are ready to embark you this journey together with you!

Typically his process should take around 2 weeks.

If you have any questions or feedback, please send an email to jobs@weareholy.com.